The Big Data Blog

What is a 90-day step-by-step profit margin improvement plan for an optometry office in a competitive metropolitan area? The goal:...

Metropolitan optometry markets are some of the most competitive. To stand out, an optometry office needs to highlight both clinical...

Building patient loyalty in optometry is about turning one-time visits into long-term relationships. In a market where patients can...

If an optometry group is running 2–10 office locations , the ROI levers shift from just “capturing missed calls” to scaling across...

Breaking into $1M+ in annual revenue is a big milestone for an optometry practice — and only about 25–30% of practices ever reach it ....

Appointments & Scheduling “Can I book an appointment?” “Do you have anything available this week/evening/weekend?” “How long will the eye...

In healthcare — and especially in optometry/dental recall campaigns — a large share of outbound recall calls end up in voicemail . Based...

Trust & Comfort Patients feel you “see them” as individuals, not just names on a list. Speaking their first language signals cultural...