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Breakdown of the Median Revenue Range for optometry


Based on data from the American Optometric Association (AOA) and industry reports (VisionWatch, Jobson, etc.)

Metric

Median Value

Annual Revenue (Solo OD)

$750,000 (approximate)

Revenue per Exam

$325 – $375

Active Patients per Year

2,000 – 2,500

Optical Capture Rate

60–70%

Contact Lens Revenue Share

10–15%

Revenue Composition (Typical Median Practice)

Source

% of Total Revenue

Dollar Estimate (on $750K)

Professional Fees (Exams)

~30%

~$225,000

Eyewear Sales

~45%

~$337,500

Contact Lenses

~15%

~$112,500

Medical Eye Care

~10%

~$75,000

The median is lower than the average because a small percentage of high-performing practices (multi-OD, multi-location, specialty-focused) pull the mean upward.

Key Factors Affecting Median Revenue:

  • Practice location (urban/suburban vs rural)

  • Insurance vs cash-pay mix

  • Recall success rate

  • Optical capture rate

  • Technology adoption (online booking, Voice AI, EHR)

  • Scope of services (general vision care vs. dry eye, myopia control, etc.)


 
 
 

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