Estimated ROI of Voice AI for an Optometry Practice
- Yaopeng Zhou
- Jul 7, 2025
- 1 min read
Practice Assumptions
1 OD + 2 techs + optical staff
Avg patient volume: 200 visits/month
Avg revenue per visit: $350(exam + eyewear or contacts)
Baseline no-show and last-minute cancellation rate: 20%
Voice AI used for:✅ Appointment confirmation & rescheduling✅ No-show recovery✅ Annual exam recall/reactivation✅ Optical pickup reminders✅ Front desk workload reduction
ROI Breakdown by Impact Area
1. Reducing No-Shows (20% → 10%)
20 saved appointments/month
20 × $350 = $7,000/month = $84,000/year
2. Annual Eye Exam Reactivation
Re-engage 10 lapsed patients/month (via automated voice calls)
10 × $350 = $3,500/month = $42,000/year
3. Staff Time Savings
Save 2–3 hours/day in outbound calling
60–90 hours/month × $25/hr = $1,500–$2,250/month
Est. $20,000/year saved
Total Estimated Annual ROI
ROI Source | Annual Value |
Reduced No-Shows | $84,000 |
Reactivated Exams | $42,000 |
Staff Time Saved | $20,000 |
Total ROI | $146,000/year |
Cost of Voice AI
Voice AI : $450/month
Annual cost: $5,400
Estimated ROI
Return: ~$146,000/year Investment: ~$5,400/year➡️ ROI = ~2,700% or ~27x return on spend

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