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Estimated ROI of Voice AI for an Optometry Practice


Practice Assumptions

  • 1 OD + 2 techs + optical staff

  • Avg patient volume: 200 visits/month

  • Avg revenue per visit: $350(exam + eyewear or contacts)

  • Baseline no-show and last-minute cancellation rate: 20%

  • Voice AI used for:✅ Appointment confirmation & rescheduling✅ No-show recovery✅ Annual exam recall/reactivation✅ Optical pickup reminders✅ Front desk workload reduction


ROI Breakdown by Impact Area

1. Reducing No-Shows (20% → 10%)

  • 20 saved appointments/month

  • 20 × $350 = $7,000/month = $84,000/year

2. Annual Eye Exam Reactivation

  • Re-engage 10 lapsed patients/month (via automated voice calls)

  • 10 × $350 = $3,500/month = $42,000/year

3. Staff Time Savings

  • Save 2–3 hours/day in outbound calling

  • 60–90 hours/month × $25/hr = $1,500–$2,250/month

  • Est. $20,000/year saved


Total Estimated Annual ROI

ROI Source

Annual Value

Reduced No-Shows

$84,000

Reactivated Exams

$42,000

Staff Time Saved

$20,000

Total ROI

$146,000/year


Cost of Voice AI

  • Voice AI : $450/month

  • Annual cost: $5,400


Estimated ROI

Return: ~$146,000/year Investment: ~$5,400/year➡️ ROI = ~2,700% or ~27x return on spend



 
 
 

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